Round Lab Birch Moisturizing Cleanser

Type:
Cleanser
Brand:
Round Lab
Assessment Date:
May 4, 2025

Major Highlights

Suitable For:

oily, combination, normal

Notes:

Ingredients:

Water
Sodium Cocoyl Isethionate
Glycerin
Sodium Methyl Cocoyl Taurate
Coco-Betaine
Potassium Cocoyl Glycinate
Potassium Benzoate
Sodium Chloride
Polyquaternium-67
Potassium Cocoate
Citric Acid
Fructooligosaccharides
Saccharide Hydrolysate
Disodium EDTA
Pullulan
1,2-Hexanediol
Allantoin
Panthenol
Sea Water
Sodium Acetate
Butylene Glycol
Chamomilla Recutita (Matricaria) Flower Oil
Caprylic/Capric Triglyceride
Beta-Glucan
Phosphatidylcholine
Hyaluronic Acid
Ethylhexylglycerin
Ceramide NP
Glycine
Hydrolyzed Hyaluronic Acid
Glutamic Acid
Serine
Sodium Hyaluronate
Lysine
Alanine
Arginine
Threonine
Proline

Claims:

Hydrating
Moisturizing
Gentle
pH Balanced
Non-Stripping
Sensitive-Skin Friendly
Contains Birch Sap

False/Misleading Claim Details:

pH Balanced, Sensitive-Skin Friendly, Contains Birch Sap, Gentle

Ruwaa Score:

72

Verdict:

👍 Safe Choice

Key Strengths:

Contains multiple hydrating agents including Glycerin, Butylene Glycol, and Hyaluronic Acid, which help draw moisture into the skin. Includes Ceramide NP and Panthenol that support skin barrier repair and soothing. Uses mild surfactants (like Sodium Cocoyl Isethionate and Coco-Betaine) instead of harsh sulfates, making it suitable for daily use. Features a well-constructed hydration and barrier synergy uncommon in budget-friendly cleansers. Rich, cushiony foam texture that minimizes mechanical irritation during cleansing.

Red flags:

Despite its name, the formula contains no Birch Sap or Extract, making the hero ingredient claim misleading. The product includes Chamomilla Recutita (Matricaria) Flower Oil, a fragrance essential oil that may irritate sensitive skin. No percentages of active ingredients are disclosed, and the brand does not provide pH data despite claiming a mildly acidic formula. There is no clinical or third-party testing data available, and several claims lack a clear efficacy pathway, including hydration and gentleness derived from “Birch.”

Useless Flags:

No % Disclosed for Key Actives
Marketing Claims with No Efficacy Pathway
No Clinically Backed Ingredients Present
Claims pH-Balanced But Not Verified
Known Risky Irritants
Fluffy Marketing Buzzword
Subscribe - LocalListing X Webflow Template

Subscribe and get 10% OFF on your first experience!

Lorem ipsum dolor sit amet consectetur adipiscing elit facilisi pharetra arcu quam risus nullam eget vitae malesuada cursus enim.

Thanks for subscribing to our newsletter
Oops! Something went wrong while submitting the form.

Browse all experiences

No items found.

Product Image

Product Name

Round Lab Birch Moisturizing Cleanser

Brand  :

Round Lab

Product URL

https://roundlab.com/products/birch-moisturizing-cleanser

Date of Assessment

May 4, 2025

INCI Screenshot

Harmful Flags

Contains Fragrance
Misleading Buzzword Claim
Functionally Misleading Claims

Useless Flags

No % Disclosed for Key Actives
Marketing Claims with No Efficacy Pathway
No Clinically Backed Ingredients Present
Claims pH-Balanced But Not Verified
Known Risky Irritants
Fluffy Marketing Buzzword

Bonus Flags

Synergistic Combo test
Hydration Combo Present
Barrier Repair Complex Present
Barrier Repair Complex Present

Claims

Hydrating
Moisturizing
Gentle
pH Balanced
Non-Stripping
Sensitive-Skin Friendly
Contains Birch Sap

Score

72

Verdict

👍 Safe Choice

False/Misleading Claim Details

pH Balanced, Sensitive-Skin Friendly, Contains Birch Sap, Gentle

Key Strengths

Contains multiple hydrating agents including Glycerin, Butylene Glycol, and Hyaluronic Acid, which help draw moisture into the skin. Includes Ceramide NP and Panthenol that support skin barrier repair and soothing. Uses mild surfactants (like Sodium Cocoyl Isethionate and Coco-Betaine) instead of harsh sulfates, making it suitable for daily use. Features a well-constructed hydration and barrier synergy uncommon in budget-friendly cleansers. Rich, cushiony foam texture that minimizes mechanical irritation during cleansing.

Red Flags

Despite its name, the formula contains no Birch Sap or Extract, making the hero ingredient claim misleading. The product includes Chamomilla Recutita (Matricaria) Flower Oil, a fragrance essential oil that may irritate sensitive skin. No percentages of active ingredients are disclosed, and the brand does not provide pH data despite claiming a mildly acidic formula. There is no clinical or third-party testing data available, and several claims lack a clear efficacy pathway, including hydration and gentleness derived from “Birch.”

Suitable For

oily, combination, normal

Ingredients

Water
Sodium Cocoyl Isethionate
Glycerin
Sodium Methyl Cocoyl Taurate
Coco-Betaine
Potassium Cocoyl Glycinate
Potassium Benzoate
Sodium Chloride
Polyquaternium-67
Potassium Cocoate
Citric Acid
Fructooligosaccharides
Saccharide Hydrolysate
Disodium EDTA
Pullulan
1,2-Hexanediol
Allantoin
Panthenol
Sea Water
Sodium Acetate
Butylene Glycol
Chamomilla Recutita (Matricaria) Flower Oil
Caprylic/Capric Triglyceride
Beta-Glucan
Phosphatidylcholine
Hyaluronic Acid
Ethylhexylglycerin
Ceramide NP
Glycine
Hydrolyzed Hyaluronic Acid
Glutamic Acid
Serine
Sodium Hyaluronate
Lysine
Alanine
Arginine
Threonine
Proline

Harmful Score

14.299999999999999

Useless Score

10.7

Bonus Score

18

Product Type

Cleanser

Short Description

Notes